SWOT: definition, explanation and examples The SWOT is a marketing tool used to identify the possible business strategy(ies) to create or grow a business. Its simplicity should not mask its relevance and effectiveness when properly implemented. You can make make the right decisions through SWOT analysis. This article introduces you to what SWOT is, what … Continue reading SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats) : definition, explanation and examples